King's call to action: Send your biodiesel story

By Luke Geiver
Posted Aug. 25, 2010

After months of incoming emails and calls regarding the lapsed tax credit, Kelly King, vice president of Pacific Biodiesel Inc., has decided it's time to tell the real story. Using a compilation of 15 to 20 second video testimonials, King is working to relay the stories of those affected by the industry's recent struggles. The stories, King said, were touching. In her call-to-action, King has requested video clips of "real people in real situations" of those hurt, laid off from work, been involved with a bankrupt business, lost investment money or vendor accounts, all due to the biodiesel tax credit expiration. "All these stories from across the country need to be heard," King said, "so that congress understands that this is not just a few small businesses."

Part of the reason for the videos, King said, is directly related to Congress, or at least their inaction to renew the credit. "We have been lobbying since January and it keeps getting shoved aside," she said. "While we are creating jobs for the future, we are losing them now," she added. The eventual plan for the video compilation is to send the stories out to "everyone," according to King, including key members of Congress, as well as those who participate in social media outlets like Facebook and Twitter. "We want this to go viral," she said. To do that, she's issued a call-to-action seeking comments from people ranging from Willie Nelson to the staff of Biodiesel Magazine.

King hopes to have a four to five minute clip ready to go for the return of Congress in September. For the videos, recorders, cell phones or any other device will work. To submit, send your 15 to 20 second video clip to [email protected] by August 30, 2010. "Our collective stories will send the message that inaction on renewable energy is inexcusable," King said.
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