Biomass Magazine's Big-Deal Directory

September 4, 2015

BY Anna Simet

Today, I’m going to make a shameless plug for Biomass Magazine’s 2016 Biomass Industry Directory. It’s one of those things you may not have noticed, even if you’ve been to our website 1,000 times. If you haven’t, you are missing out.

Especially if you’re selling a product or service in the industry—or are new and looking to get in on a piece of the pie. If that’s the case, you need to be included. Get your name out there. Let the industry know you’ve got what they are looking for. And when I say industry, I mean it. Somewhere around 8,500 copies will be mailed out to biomass power plants, pellet plants, attendees of our International Biomass Conference & Expo, and lots of other industry events.

My colleague Howard Brockhouse says the directory might be the single best print advertising option there is, and has compiled list of the top ten reasons why (go ahead and picture David Letterman here):

Top 10 reasons to participate in the directory:

1. The biomass industry is growing; every sector of the industry is growing. 

 

2. 8,500 copies will be circulated

*   All Biomass Magazine subscribers

*   All biomass power plants in the U.S. and Canada

*   All pellet mills in the U.S. and Canada

*   International Biomass Conference & Expo – all attendees

*   International Fuel Ethanol Workshop & Expo attendees

*   Pellet Fuels Institute Annual Conference

*   Other biomass industry related conferences, workshops, meetings and trade shows

*   USIPA Exporting Pellets, WasteExpo, Heating the Midwest, Heating the Northeast, Canadian Bioeconomy Conference, POWER-GEN, and others

 

3. New entrants to the market seek and use the directory for research (typically first item taken at our trade show booths).

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4. Annual hard copy, 12-month ad campaign in one spot.

 

5. Advertising starts at $1,048 (1/3 page, full color) or less than 12 cents per copy (separate your organization even more with multiple ads or a premium position).

 

6. Free artwork services are included with ad purchase, up to three free proofs.

 

7. The directory is more credible and less expensive than direct mail.

 

8.  Each organization receives one free online listing and one free print listing

 

9. Separate yourself from the competition and generate interest and opportunities.

 

10. Support the biomass industry and Biomass Magazine, the only trade journal exclusively devoted to biomass.

 

And I’m going to add reason No. 11: When I am looking for sources for certain feature topics, you bet I cruise around on our directory to look for potentials. All of the writers here do. Let us know about you. And it is very common for me to point readers and callers to this, when asking me if I know of somebody who can help them with something specific.

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Posting this, I should probably let you know how to get this done. Here are listing instructions, which are super easy to follow (thanks Howard).

 

Visit: http://directory.biomassmagazine.com/

1. Log In to your account or click Create New Account.

2. Enter administrator contact information and click Create Account, you will proceed to My Account Home.

3. From Companies and Contacts, enter in additional company information and different contacts (that will be listed in the directory).

a.   NOTE, Companies and Contacts is where you enter and edit company information, edit contacts, edit 750 character description that appears online, upload a logo, etc.

4. Then click on New Online Listing, select category(s) and match contacts to the categories, click Add Listing(s) button

5.       Then click on New Print Listing, select category(s) and match contacts to the categories, click Add Listing(s) button

6.       Check out.  Each organization receives one free print listing and one free online listing,

a.       NOTE, if you invest in more than the free listings, it’s $40/each after first and $60/each for logo, you’ll be asked to check out with credit card

 

 

We’re two months out from the close of this opportunity, so get in early so you don’t forget.

 

 

 

 

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